LAUNCHED

2014

ROLE

Design Lead
Interaction Designer

AGENCY

Planet Argon

The Challenge

The vision at HomeZada is to provide the homeowner a valuable tool to manage their home and the assets and possessions in it. As they say on their site “It all started with air filters, home projects, and a mountain of paper.” When they approached our team at Planet Argon they already had an app that allowed homeowners to track possessions and valuables, keep up on routine maintenance, and manage projects, but they wanted to expand the home-owning life cycle; managing the sale of a home.

The goal was to use the existing app to allow homeowners to publish their own listing of the house and provide even more details (all of those details they’d already been updating) to prospective buyers, a unique value that other listings can’t always provide.

1.

I worked with the team to wireframe the ZadaListings, a public listings area to allow prospective buyers to search through the details of properties including information and photos on rooms and spaces, documentation on the property, even remodel and maintenance information – things we all would love to know before we look at a house.

2.

With the new ZadaListing space and design, I had the chance to refocus the marketing pages, restructure content and redefine site architecture.